Registered Retailers
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YaraConnect is a retailer-facing mobile application that fosters loyalty in the smallholder farming ecosystem by connecting Yara to its extensive network of retailers & dealers.
The platform thrives on three key pillars: Digital Shop empowers retailers to establish an online shop presence, track sales, and engage with farmers directly; Loyalty & Rewards traces sales distribution channels through Retailer Ordering System(ROS), incentivises commitment through loyalty points and rewarding loyalty; Knowledge Hub facilitates supportive communication and expert agricultural advice, transforming retailers into informed advisors, and seamless participation in marketing campaigns.
The platform thrives on three key pillars: Digital Shop empowers retailers to establish an online shop presence, track sales, and engage with farmers directly; Loyalty & Rewards traces sales distribution channels through Retailer Ordering System(ROS), incentivises commitment through loyalty points and rewarding loyalty; Knowledge Hub facilitates supportive communication and expert agricultural advice, transforming retailers into informed advisors, and seamless participation in marketing campaigns.
App features
Digital Shop
Digital Shop helps retailers run their business smarter from one platform, boosting online visibility, expanding local reach, and offering a unified dashboard for orders, stock, and sales to drive growth and stronger farmer relationships.
Retailer Ordering System (ROS)
The ROS is a fully digitised ordering and fulfilment solution integrated into the YaraConnect app, ROS helps dealers and retailers work better together, makes it easier to grow the business, and helps everyone plan for future demand more accurately.
Retailer Loyalty Program
Refers to the function of creating loyalty from the increase in sales of Yara products. Upon purchasing Yara products through ROS, retailers can earn YaraConnect points. With the accumulated YaraConnect points, retailers can redeem Yara discount coupons or other attractive rewards.
Knowledge Hub
Refers to creating loyalty by providing retailers with valuable knowledge that will help them in better advising farmers. Knowledge is made available through the Retailer Knowledge Hub in the form of hyper-localized farming content such as articles, videos, news feed and commonly asked farmer questions.
What’s our reach?
20
k+
8
k+
Transacted Retailers
22
States
8
Languages
